If you are planning on venturing into the franchising space and have started conducting some research on the industry, how it works and the different franchising options it offers, you must have realised that you have the option to choose between a big brand franchise that has a global or national presence or one that is more niche in nature, has a presence in only a certain region or area and caters to a very specific demographic.

We live in a highly digital world and while consumers everywhere are now choosing to make even the smallest of purchases online, the shocking fact is that almost 75% of small businesses don't have the Ecommerce option on their website. It simply means that if your website doesn't have an ecommerce option you are missing out on a huge selling opportunity.